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I/ITSEC 2014: MASA Group - A Leading International Provider of Decisional Artificial Intelligence (AI) Software

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MASA Group has established itself as a leading international provider of Decisional Artificial Intelligence (AI) software to customers around the world in sectors such as the defence, public safety, games-related, and 3D virtual universes. The company brings valuable export sales to the French economy.



Originating from one of the world’s most prestigious scientific universities, Ecole Normale Supérieure, and under the leadership of a new management team, over the last four years MASA Group has evolved into a truly global company, specialising in the development of AI-based Modelling & Simulation (M&S) software. The company’s MASA SWORD and MASA LIFE commercial off the shelf (COTS) products are ideally suited to meet the challenges of today's modern, fast-paced and dynamic world, where changing situations and threats require targeted technological solutions.

MASA SWORD
MASA LIFE


With an international presence in over 25 countries, Paris-based MASA has delivered a range of tailored solutions to governments and industrial customers that cover several industries. The simulation and virtual world market across all these sectors are estimated at over $50 billion over the next three years. With cutting-edge AI technologies used to create virtual behaviours, MASA is well placed to strengthen its market leadership and accelerate its growth.

Decisional AI may be defined as the capacity for a computer-programmed virtual entity to autonomously perform tasks that replicate high-level human behaviors, such as visual perception, knowledge management, planning and decision-making.

MASA’s intelligent life technology is easy to integrate with any 3D virtual universe and massively increases the realism of a given simulation. Having secured 12 international contracts in the past three years, the company is continuing to win business in South America, Asia Pacific, Europe and Australasia. Over 50% of its revenues come from export sales making it a major contributor to the French economy. MASA has invested heavily in R&D with over 70% of its staff working in this area. With an international network of qualified engineers trained to its products, MASA works closely with its customers to ensure the successful integration of technology. It is this tested and validated technology that has been recognised as the most advanced in the industry.

For more information, please see MILITARY TECHNOLOGY 12/2014, available at I/ITSEC 2014 on booth #773.

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